Operationalize your Consumer Product Venture.
You took a novel idea and transformed it into a burgeoning new venture. Everything is ready to pop. So why are you stuck on the same question every morning: what’s next?
Operations is an all-too-common culprit. Founders need to build the business, not get bogged down ordering materials or squabbling with co-packers. Leverage The Start-Ops Playbook for a step-by-step guide to developing a best-in-class operational model.




The Author
About David (aka DiLo)
David DiLoreto completed his MBA from the University of Chicago, Booth School of Business. He is the Chief Operating Officer for Ritual Zero Proof, the nation’s leading spirit alternative brand, acquired by Diageo in 2024.
He has over 20 years of experience in operations with consumer brands, from fortune 500’s to scrappy start-ups. The Start-Ops Playbook is a synthesis of these two decades of experience, leveraging the best-in-class tools of the industry benchmarks through the lens of a start-up operator. The goal is to give your company the tools you need to operate like the pros and scrap the ones that get in the way. This enables your start-up to move fast and focus on growth, with confidence in the quality and reliability of your supply chain.
- @start_ops_playbook
Start-Ops Playbook Demos
This channel is dedicated to answering the proverbial question that comes next in your start-up journey: what’s next? On this channel, we will review practical content on topics like forecasting and planning, procurement, quality, production, distribution, and new product development.
Book a Working Session
Caveats like “having said that…”, really drive me nuts. Per Larry David, you say what you really mean, then you reverse it. Having said that, I had to make a lot of caveats in this book! All start-ups really are different and while the framework remains the same, the targets, thresholds, and decision criteria all come with nuisance. I would love to hear more about your start-up and the specific challenges you’re facing. Let’s build this together. You can use the calendar below to book one-on-one sessions.